I’m Not Anti-Materialism; But Why Don’t You Save The Economy?

Since this economy started tanking, there has been a sudden rush to a different lifestyle for some Americans. People are spending less money, trying to live a little less complicated, maybe re-setting some priorities. Saving money, as well.

I have to admit, seeing the mad scramble to a simple life makes me smile, at times even chuckle. This new breed of American consumer is now trying to adopt a life and financial style that I have been fortunate to observe most of my years: it was the normal way the majority of my older family members operated their entire lives.

I could just spotlight on my grandparents in this post. But it wasn’t just my Nonna and my Pop that lived the so-called frugal lifestyle. Nope, it was also their brothers, sisters, cousins, aunts, uncles, and friends. Every one of them, with maybe one or two exceptions, was financially responsible and focused on their relationships and experiences rather than material goods, while chasing the good life here in the USA.

Fellow blogger Vince Scordo published a wonderful article detailing how Italian American immigrants used methods other than material things to feel an element of wealth in their lives . Like his examples, many of my relatives and friends found their luxuries in the food they prepared, ate, and shared with others.

My grandparents always worked hard enough to afford themselves some of the finer things in life. But things like clothes, cars, gadgets, or dinners outside the home were never high on their priority list. They were more interested in their work, family, and their home. Oh yeah, and the food.

My family’s food was and is central to their existence. Always high quality, home made, and eaten with the people we loved. Some of my fondest memories of time spent with my grandmother (and more recently, my great aunt) were helping to prepare meals, eating them, having a glass of wine, and when I wasn’t helping, I was observing .

At the other end of the spectrum, I know people outside of my family circle that own big houses, multiple vehicles, have ample sums of money, and they eat fast food because of the illusion that it’s quick and cheap. That’s where they prefer to save their money. On the food they put into their bodies.

Can that possibly be the new definition of  insanity?

As for myself, in this day and age, there are a lot more temptations to spend now than say, twenty years ago. Who hasn’t at one time or another, desired the high end Blackberry or a 50 inch LCD flat panel?

We all do. But things are not usually high on my priority list. Unless they are related to a kitchen remodel, but that’s for another post. I’ll take some grief occasionally for not having a cell phone, driving a Cadillac that can only be described as vintage, or for still enjoying a 27 inch television that we got for a wedding gift so long ago.

I simply don’t care about a lot of this stuff. I’m apathetic. I’d rather spend my time doing, and thinking about, other aspects of my life. The food is one of them. When my wife and I prepare a meal together, and then sit down to eat with our kids—I really believe I am partaking in one of life’s true luxuries.

These days, a lot of Americans seem to agree with this way of thinking. But will this new way of perceiving the lifestyle stay entrenched in our culture?

I don’t think so. When the economy is back in high gear, people will become less fearful—and go back to their credit card slingin’, high spending ways. And you go right ahead. Our economy is built on consumer spending, and it needs that spending to save it. So do your best.

But, I will leave it to you to save our economy. I will continue on my path, the same path I learned from my grandmother for so many years. Not the one that goes to the stores, the coffee shops, and the car dealers. This path leads into your home, your family, your friends, and your beliefs.

When I was younger, there was often a large party of people in my grandparents’ cellar helping my Nonna clean and cook bushels upon bushels of tomatoes for home canning purposes.

I didn’t know it then, but I now know that I was watching the good life in action. No accessories required.

The Making of a Legendary Life

When I think of legends, my mind automatically goes to quarterbacks, center fielders, and point guards.

Musicians, singers, actors, and directors.

We all think the same way to an extent. Fame equals accomplishment. Extreme accomplishment propels you into legend. The more of a legend you are, the more praise and accolades that you receive. The legend grows.

Babe Ruth is legendary. As is Michael Jordan. They will always be synonymous with their respective trades. Michaelangelo, DaVinci, and Einstein are the ultimate legends, unsurpassed in their works of genius.

But what about you? And me? What can we do to make life “legendary“?

I don’t think I could ever achieve legend status through work or trade. Although I may have thought I was a legend as a bartender in my family’s restaurant so many years ago, that was more or less just youthful exuberance. And a little bit of ego.

When I think legend nowadays, what comes to mind are people that have served or shaped others’ lives in an extraordinary, or even very ordinary, way.

“The quality of a person’s life is in direct proportion of their commitment to excellence, regardless of their chosen field of endeavor.” – Vince Lombardi

Guys like Babe Ruth or Michael Jordan aren’t legends purely because of their numbers, but because of the way they changed the game they played. Their influence on future generations of athletes is something that’s hard to calculate.

That’s what’s legendary about them. The shaping of lives and the future, and the changing of the game.

An athlete like Joe DiMaggio wasn’t held in such high esteem solely because of a 56 game hitting streak or his talent as a gifted defensive player. He was also a legend because he was a boy from a poor family who became an American star, and he had tremendous influence on generations of other Americans. Especially those of Italian descent.

His life was a model of success that even the most ordinary person could draw from. He inspired hope and possibility.

That’s why Einstein, Mother Teresa, Mandela, and John Paul II are the recognizable figures they are. They are and were game changers. With the ability and the drive to influence lives and help others to the best of their ability.

I love the idea of the athlete, and the fascination with their skills. But to compare your potential for greatness to someone with sometimes freakish ability isn’t being fair to yourself. You and I have much more potential to be like the aforementioned game changers.

All were committed to enhancing the lives of those who needed it most and they were unwavering in their commitment. It was 24/7 for them. They did everything in an extraordinary way.

How about the “legends” that live or lived an ordinary life? Those people are the ones we all know. You’ll see some great anecdotes about my grandparents in this blog. They shaped the lives of those around them every single day. When I go through the motions of my life, my actions and my thoughts and words are strongly influenced by my family.

That’s the secret (if there is a secret) to making the ordinary legendary. Always be looking to influence, motivate, educate, and uplift. Whether it be family, friends, or individuals you have yet to know, find out where and when you can make an impact.

In the words of a true legend:

A life is not important except in the impact it has on other lives.
– Jackie Robinson